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PAAT Journal Vol. 1, No. 1, (June 2019)

6. Convenience to the public on getting services.

7. Continuous performance management and improvement.
Also, during the Thaksin Shinawatra’s administration, a 5-year strategic plan for the

public sector development was announced for the sanction during 2003-2007. The
announcement was made with 4 specific targets; (1) service quality improvement for the

public, (2) restructuring missions, roles and sizes of public sector to meet the changing
environment, (3) upgrading capabilities of the public sector services to meet international

standards, and (4) supporting the democratic system. The administration also provided 7
strategies as guiding principles. They are;
1. 9 measures to improve and adapt the work processes

2. 4 measures to restructure the government organization
3. 8 measures to reorganize the fiscal and budgetary systems

4. 7 measures to redevelop civil workforces and compensation systems
5. 4 measures to redefine existing paradigm, work culture and core value of the

public sector
6. 4 measures to modernize the government system

7. 6 measures to drive for public-private participation
The New Public Management under the Public Sector Strategic Plans (B.E. 2556-2561)
was officiated in 2013 to the 5-year period ended in 2018 (OPDC, 2013:92). This NPM principle

was driven by 7 main strategies and sub-strategies as follows.
Strategy 1: Service excellence. With a people-centric concept, 11 measures to be

integrated including; (1) no wrong door meaning people can seek for public service at any
public offices, (2) one stop service, (3) e-Service, (4) government web portal connecting all

public units and databases for better services, (5) service quality toward national
competitiveness, (6) establishment of service level agreement as a commitment to the people

on public service, (7) use of personal ID-smart card, (8) redefine public service culture and
attitude, (9) setting up an institute for citizen-centered service excellence, (10) promoting the
use of public information system and complaint system, and (11) providing channels for the

public to call for helps from natural disasters and damages caused by the public programs.
Strategy 2: Development of public organizations with highly capable professionals

with 15 measures including (1) restructuring public servicing units with capability to cope with
changing environment, (2) knowledge exchange among public agencies, (3) upgrading public

management services to the international standards, (4) development of e-Government, (5)

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